22 Sep, 2016

Woorbel, a reference project in the field of bearings

In 2015 Grifell Pons S.L. acquired the brand Rodabloc and its know-how as part of its business strategy..

After conducting a thorough international market study, the need to redesign the brand was detected, in order to transmit commercial values more in line with the innovation and export purposes of the new management.

This restyling brought remarkable changes that affected from the name to the corporate visual identity. For several months, a global rebuilding of the brand was carried out. And this is how Woorbel was born, a brand that has the experience, professionalism and knowledge in technical engineering of the group Grifell Pons S.L., as well as the trajectory of Rodabloc in the sector of bearings and accessories for sliding and folding windows.

This website is the result of this renewal process. This has been designed to facilitate Woorbel communication with its customers. For this reason, it is a very visual and intuitive site, where all the contents are perfectly structured. In addition, this website is suitable for all mobile devices.

On October 25 Grifell Pons will officially present Woorbel at VETECO, the largest European trade event on construction and energy.

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